This article analyzes current issues of developing the professional and creative potential of future teachers in the higher education system, modern creative mechanisms, pedagogical technologies, and motivational approaches. Important aspects of the formation of professional motivation, creative activity, and independent thinking in students, including the "tutor-student" system, the possibilities of e-learning and m-learning platforms, are highlighted. Also, the pedagogical conditions for the formation of professionally important qualities in the process of self-development of a teacher were analyzed based on motivational and reflexive components. The author, on a scientific basis, highlighted ways to achieve high effectiveness through the formation and development of professional motivation in the educational process.

Professional motivation, creative abilities, pedagogical competence

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