This article provides information about theoretical and practical dimensions of developing the nut market within the context of Uzbekistan’s agrarian economic transformation. It explores the structural and institutional factors influencing market segmentation, demand and supply dynamics, and competitiveness under the evolving framework of agricultural reforms and globalization. By identifying the production, marketing, specialization, and regulatory determinants shaping the nut industry, the research formulates a conceptual framework for sustainable market growth and efficiency. Special emphasis is placed on the integration of state policy instruments credit, taxation, insurance, and infrastructure development into the system of economic incentives fostering market stability. The study also evaluates the role of innovation, digitalization, and export diversification in enhancing the competitiveness of country’s nut sector in domestic and international markets. The findings contribute to the advancement of agricultural marketing theory and provide actionable policy recommendations for achieving resilient and high-value agribusiness development.

Nut market, market segmentation, competitiveness

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